Inspired by the possibilities of massive open online courses (MOOCs), we have been investing in tools that allow networks, associations and expert groups to collate and share their knowledge with the world. In January 2014, we created our first online class on behalf of Creative’s Europe. Rather than ‘reinventing the wheel’, we jointly decided to take a curation-approach. This meant picking the best information already available, complementing it with Creative’s Europe’s Knowledge and structuring it into a meaningful course. In addition, we created online quizzes for self-testing.
‘Crowdfunding the Arts‘ is the first free online course on this subject and has been featured by Gibbon within weeks of its creation. Without much advertising, the course attracted more than 100 students in the first month, and more are joining continuously. While providing useful information and resources to students, it also allows Creative’s Europe to highlight and share their expertise.
Together with the Creative’s Europe experts, we set the topic, and identified key criteria for content selection. We helped selecting the right sources, and structuring the information into modules. This creates a structure to the class and a meaningful learning experience. After many tests, we decided to work with the European start-up Gibbon, a free online learning tool that allows experts to curate the knowledge out there into meaningful online courses or ‘flows’.